South Coast Paper’s growth was earned through efforts focusing on viability in manufacturing plants, and through effective sales and marketing. But real success was achieved through innovative sustainability efforts revolving around meeting customer needs. - By Sharon Rossm

The fact that the South Carolina headquartered firm South Coast Paper, founded in March 2000, is thriving is a remarkable testament to the talents of the founding partners. The philosopher Friedrich Nietzsche said: “That which does not kill us makes us stronger.” The minority-owned South Coast Paper company has experienced a start-up capital shortage, two recessions, hurricane Katrina, plant relocation and competition from giant corporations. Due to the expertise of President Kenny Loyd and Managing Partner Paul Mitchell, 2013 finds the company stronger, more viable and sustainable, and ready to assume a position in a globalized market.