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A Primer on Doing Business in Africa


Africa is Calling. Are you Ready for the Next Global Shift in Business? - by William Bell

As the world continues to bring less industrialized nations into the full-scale multinational trading environment, the focus has largely been on Southeast Asian nations, Latin America, and South America. Africa is often ignored, especially when other regions seem to offer more readily available profit opportunities. However, minority and women-owned businesses can create profitable trade relationships with African nations if they are willing to look beyond stereotypes and take the time to cultivate more personal trade relationships.

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