The key to creating a sustainable business is anticipating and planning for the future. No matter how well your business is doing, the key to turning successful quarters into successful fiscal years is your company’s prospect list. - By Jennifer Ingram

“Chief Door Opener” Caryn Kopp, the author of “The Path to the Cash: The Words You Need to Bypass Those Darn Prospect Objections,” explained, “Keeping your pipeline full is one of the most important things you can do for your business.” Your prospects should constantly be turning into customers.