Human Capital =>> Innovation Purpose is the ‘Why’ of Everything a Business Does Document: | Video: | Podcast: | Font Size: Small Medium Large Purpose is the ‘Why’ of Everything a Business DoesPurpose drives mission and vision and goes right to the heart of a business. Leaders with Purpose understand the ‘why’of a business and attract others who believe the same. Login or Subscribe to access full content. Tags: Talent Management, Bring On the Innovation: Developing a Culture of Continuous Improvement TekWissen Success Began with UPS Mentoring Program